The Hotel Britannique started life as the villa of Count Salvatore Grifeo, Prince of Palagonia, heir to the Duchess Floridia Lucia Migliaccio, who was the favourite of King Ferdinand I. There were fine opportunities for tourism in Naples at the close of the 19 th century, and the Swiss were not slow to make substantial investments. The Swiss pride themselves on a long-standing tradition of running hotels. Signor Loelinger, a Basle hotelier, believed he could export this tradition, and in Naples he took on the management of the Hotel Britannique. In its early days the Hotel attracted an international clientele, and in particular the English, who had long been exploring the Amalfi coast, setting up house in the hills round Sorrento and revelling in the marvels of Capri.
It was the natural choice for all who wanted a holiday in the Mediterranean sunshine. .
A long period of growth and prosperity came to an end in 1940 when the war put a stop to tourism. The Britannique was requisitioned as quarters for Italian officers travelling to and from Africa, and subsequently became the regional headquarters. On the fall of fascism in July 1943 it was taken over by the Germans, and when they abandoned the city in September 1943 it passed to the Allies. The Allied occupation finished on May 1 st 1947, and the Hotel was soon back in business thanks to Signor Loeliger, for he had personally seen to it that it came through the war years without irreparable damage. The Loeliger family reorganized the family business after the devastation of the war, reopening the four-star Hotel we know today. .
Partita IVA: 01785740638 - Capitale Srl : € 655.475,53 - Amministratore Unico: Giovanni Arduino Ambrosi - Sede Società: Napoli - Ufficio Servizio Imprese n°: 318154
